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The legalization of single-game sports betting in Canada in 2021 has ignited a multi-billion dollar industry, driven entirely by technology. Mobile apps, sophisticated data analytics, and AI-powered odds have transformed sports wagering from a niche activity into a mainstream entertainment product. This digital gold rush, led by global tech giants, is generating significant tax revenue and changing how Canadians engage with sports. However, this rapid, tech-fueled expansion also brings pressing concerns about market competition, consumer protection, and the rise of problem gambling, prompting a nationwide conversation about responsible regulation.